CreationSpace, launched in 2023 within Bain & Company's Founders' Studio, was created to address the major challenge brands face: about 85% of new consumer products fail to meet performance expectations largely due to a lack of timely, accurate understanding of consumer dynamics.
As a leader in AI-driven consumer research, our platform empowers brands to dramatically improve product success rates by offering instant, data-driven insights that allow for informed decision-making and effective product strategy.
Our vision goes beyond traditional market research: we aim to revolutionize how companies engage with consumer data, making it as integral to business strategy as financial data. Since launching, we've attracted a wide array of customers, all eager to harness the capabilities of our product.
